Senior SEO Content Strategist

Demand
November 24, 2023
Contact:N/A
Offerd Salary:$130K to $170K
Location:N/A
Working address:N/A
Contract Type:Other
Working Time:Negotigation
Working type:N/A
Ref info:N/A

At Demand.io (https: // demand.io), we create AI-driven, community-centric digital experiences that help people shop smarter and connect around shared passions. Newest out of our accelerator, SimplyCodes (https: // simplycodes.com) is the world's best coupon utility, powered by AI and an incredible community of shopping enthusiasts. We assist the coupon finding experience anywhere you shop, whether on your iPhone, on your browser, or via AI chat though our new ChatGPT plug-in. With over five million verified coupons and 10x more working codes than the leading coupon tools, SimplyCodes is finally making finding coupons painless and easy, anywhere you shop. As a team, we're a small, nimble team of senior technologists with a passion for building innovative products that help millions of people shop smarter. Our mission is to solve everyday consumer problems at scale using advanced engineering, thoughtful design, and a community-first, web3-inspired mindset. As a media lab, we experiment, prototype and test new product concepts, investing where we see traction. As an e-commerce network, we drive over a billion dollars of sales annually to our retail partners through our network of shopping apps and websites. Who we're looking for: We're looking for an innovative Senior SEO Content Strategist to develop holistic SEO content strategies that will grow organic traffic and conversions, aligned with product objectives and brand voice, and execute those strategies across our network of social shopping properties. You'll define our content strategies for our blogs, focused on tentpole, 10x content pieces driven by proprietary data, survey-driven research, and differentiated insights sourced from our staff, community members, and creator partners. You'll set clear OKRs, KPIs and measurement to ensure our SEO content execution aligns with business goals. You'll function as both an IC, developing and optimizing content, handling editorial duties, and as a lead, building and leading content calendars and teams. In this role, you'll be challenged with developing content strategies for innovative brands at the leading edge of AI, e-commerce, spatial computing, and generative communities. You'll become fluent in the modern landscape of artificial intelligence, augmented reality, and the future of e-commerce. You'll create content in partnership with influencers, thought leaders, tastemakers, and creators. You'll position Demand.io's services as leaders in their industries and sources of innovative insights and knowledge. What you'll do:

  • Develop SEO content strategies and execute those across our portfolio of e-commerce properties.
  • Create editorial and keyword strategies for tentpole, 10x content pieces that leverage our internal resources and assets to add fundamentally new knowledge to the internet.
  • Serve as both a super IC, writing and producing tentpole content pieces, as well as a team lead, building teams and running content calendars.
  • Develop and execute creative content distribution strategies and link building campaigns to maximize visibility and reach of your SEO content.
  • Work cross-functionally across Marketing, Design, Growth, and Revenue to ensure our SEO execution is optimized across websites and product and marketing surfaces.
  • Build and lead a team of writers, graphic designers, and data analysts to drive your content calendars.
  • Conceptualize and lead projects to drive organic search performance.
  • Collaborate with Marketing to ensure your content strategy aligns with larger brand communications strategies and social media and video content efforts.
  • Set clear OKRs and KPIs, managing resources aligned to those.
  • Be on the leading edge of AI, utilizing latest emerging tools and techniques to produce the highest quality content and maximum results at the highest possible velocity.
  • Perform content and SEO audits, research, and competitive analysis as needed.
  • About you:

  • T-shaped marketer with pillar grounding in SEO content strategy, editorial, and writing, but with adjacent fluency across the SEO stack, including on-page, off-site, and technical SEO.
  • Data-driven marketer, leveraging data (quantitative and qualitative) to understand patterns, make decisions, and identify opportunities.
  • Experience working with large production environments and websites with significant traffic, scaling content efforts and teams with meaningful budgets.
  • Scrappy, lean startup mentality and work style. Creative and resourceful, ability to innovate and achieve challenging objectives with minimal resources.
  • Broad understanding of SEO and how it impacts overall website, marketing, and business strategies.
  • About the job:

  • Starting annual cash compensation: $130K to $170K DOE.
  • Stock options: 0.15% to 0.25% initial grant DOE.
  • Eligibility for our Partners program. Unique profit-sharing mechanism offering 100%+ bonus on base for top performers.
  • Our new Santa Monica HQ is a large, state-of-the-art technology development facility offering prodigious open space, open work setup, large recreation & break room with free food, silence / focus facilities, podcasting and filming studio, and sweeping views from the ocean to downtown LA.
  • All meals provided free daily, fully stocked kitchen with free food, snacks, coffee and drinks.
  • Regular team-building events, dinners and activities.
  • Comprehensive health coverage (executive PPO, HMO options), dental, vision coverage, paid 100% for all your dependents.
  • Sponsorship for all ongoing education, courses, books and certifications.
  • 401K
  • Empowered, flexible, high trust work culture. Unlimited PTO.
  • Learn more about us at https: // demand.io. Commitment to diversity, equity & inclusion. Demand.io believes diversity, equity and inclusion are paramount to building a meaningful company and culture. We're committed to cultivating a safe and open environment for all voices to contribute.

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