Binance is the leading global blockchain ecosystem and cryptocurrency infrastructure provider whose suite of financial products includes the world's largest digital-asset exchange.
Our mission is to accelerate cryptocurrency adoption and increase the freedom of money.
If you're looking for a fast-paced, mission-driven organization where opportunities to learn and excel are endless, then Binance is the place for you.
Responsibilities
Set-up, sustain and manage the Turkey fiat business, fiat local operations, product localisation.
Review market trends and collect local users, communities feedbacks and competitors Insights to optimize our service offering.
Explore collaboration opportunities with local fiat partners, blockchain/crypto communities, associations to expand fiat awareness in Turkey market.
Share responsibility for improving operational processes - defining/improving, monitoring and reporting.
Design and implement go to market strategies to boost fiat volume growth, facilitate content building and promotion strategies.
Support and management documentation requests from senior management and ensure the timely execution and proper filing of documents.
Cooperate with cross functional teams (OPs, marketing, business) in order to complete high-level assignments.
Coordinate activities and communicate with external vendorsDeploy successful online and offline marketing campaigns from ideation to execution.
Manage the marketing budget and ensure that all marketing material is in line with Binance's brand identity.
Monitor and evaluate the performance of marketing campaigns through data analysis and user feedback, and prepare analytical reports for internal presentation.
Develop effective marketing and brand communication strategy and ultimately expand our digital footprint and brand awareness in Turkey.
Contribute to other business development and strategic initiatives.
Requirements
Demonstrated passion to explore new era for blockchain.
Solid Understanding of Binance's Products and Services, have strong understanding of cryptocurrency / blockchain-related terminologies and trends.
Multi-skilled, fast-learner, problem solver, analytical, hard-working.
Driven and strategic mindset with strong documentation and writing skills.
Effective communicator, Native / fluent English & Turkish language skills, Chinese is extra.
Be able to make market promotion and brand promotion through advertising, soft texts and PR activities, etc.
Have hands-on experience with web analytics tools and digital marketing channels.
Be able to turn creative ideas into effective advertising projects.
Working at Binance
• Be a part of the world's leading blockchain ecosystem that continues to grow and offers excellent career development opportunities
• Work alongside diverse, world-class talent in an environment where learning and growth opportunities are endless
• Tackle fast-paced, challenging and unique projects
• Work in a truly global organization, with international teams and a flat organizational structure
• Competitive salary and benefits
• Balance life and work with flexible working hours and casual work attire
Learn more about how Binancians embody the organization's core values , creating a unified culture that enables collaboration, excellence, and growth.
Apply today to be a part of the Web3 revolution!
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice .