Introduction
Thomas J. Watson said it best: "Good design is good business." Visualization is critical to discovering data-driven insights and effectively communicating that knowledge to others. Designers at IBM work to create experiences that work together, work the same, and work for our clients. Does the thought of creating the platform at the heart of solutions like Watson, Blockchain, IoT, and Security excite you? If so, read on!
Your Role and Responsibilities
IBM Blue Studio is responsible for the sophistication and strategic evolution and expression of the IBM brand and sub-brands across every experience and encounter, internally and externally. We represent and support all IBM businesses horizontally and vertically. Our work crosses nearly every category of output: research and strategy, communications and content development, symbology and systems, digital and physical experiences, tools and training. Our goal is to maintain modernity, tangibility and understanding of the IBM brand in the world.
Role:
A Creative Director within the Studio serves as a creative leader for IBM and IBM Design overall. As part of the Studio, the Creative Director will work in partnership across all creative disciplines and practices, to advance the modern expression of IBM through design across all touch-points. This professional will lead and guide both IBM internal teams and external agencies, collaborators, and partners. He/she will help expand the influence and impact of the Studio in the company, and strengthen our overall executional excellence. While being an ambassador for the advancement of the IBM brand, this professional will be personally responsible for leading multiple strategic digital design projects (and teams) both practical and progressive in nature. This work will also include the design of brand identity, visual and verbal expression, concept creation, environments, exhibitions, communications, experiences, etc.
Responsibilities:• Be a strong advocate and expert in the meaning, strategy and expression of the IBM brand• Collaborate, influence, as well as manage through his/her expertise and knowledge of digital design• Distinguish good design from bad, careless from well-conceived and crafted• Generate new ideas continually, while keeping an eye on establishing and maintaining standards• Be accountable for the overall success of our projects and experiences, measured in business outcomes• Deliver integrated content across digital, social media, paid media and mobile platforms• Build pattern libraries and progress digital design systems, in partnership with cross-functional teams• Design and maintain style guides, UI tool kits and other design documents• Work with supporting team members to establish priorities and deliver day-to- day tasks• Serve as a thought leader both inside and outside of IBM • Successfully navigate organizational complexities• Consistently exceed experiences previously created
Required Technical and Professional Expertise
Requirements:• 10+ years design direction and creative leadership experience• Visual design, identity, storytelling, branding and flawless execution• Deep knowledge of digital trends, social platforms, innovation and technology• Extensive experience leading digital design, production and agency partner teams• Expert knowledge of best practices in UI/UX and information architecture• Strong understanding of grids, typography and layout within digital design systems• Communicating with stakeholders about design concepts, principles, technical criteria and guidelines• Collaborating with other design leaders and practitioners to push the limits and look beyond the day-to-day, while working within constraints• Taking ownership for teams and work-from conception to production-ensuring innovative work, best practices and standards of quality• Applications: Sketch, Figma, Adobe Creative Suite (Highly proficient), MS Office, Keynote, Github
Preferred Technical and Professional Expertise
N/A
More Information on IBM
IBM operates in the Information Technology industry. The company is located in Armonk, NY, Southbury, CT, New York, NY, Philadelphia, PA, Washington, DC, Durham, NC, Tampa, FL, Smyrna, GA, Huntsville, AL, Chicago, IL, Dallas, TX and San Francisco, CA. It has 533854 total employees. It offers perks and benefits such as Flexible Spending Account (FSA), Disability Insurance, Dental Benefits, Vision Benefits, Health Insurance Benefits and Life Insurance. To see all 308 open jobs at IBM, click here.
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